CLIENT

TOGETHER CREDIT UNION

BACKGROUND

A new financial institution was created from consolidating three, large and employee owned credit unions into one. The goal was to build a brand that could retain existing members trust while attracting new ones when membership opened up to the public. Everything, from the design of the logo, color palette, photography and tone of voice needed to exude a sense of optimism, unity, approachability and trust.

CREDITS

Creative Direction
Jason Koebel & Paul Jarvis

Art Direction & Graphic Design

Jason Koebel & Paul Jarvis

Illustration
Jason Koebel

Copywriting
Rachael Day

Video
Chadwell Ruthsatz (Tree9 Films)

Video Editing / Sound Design
Jack Larson (The Forge Media)

Sound Design
Jim MacMorran (The Forge Media)